Sudheer Kiran

Sudheer Kiran

Marketer, Musician, and Philanthropist

What Comes First for SaaS? Product Development or Packaging?

It’s no secret that SaaS companies need to be agile. They need to be able to change their product, features and offer quickly and without losing customers. However, there are some questions that arise when you’re looking at this question in particular: Is product development first? Or is packaging? Which should come first? In this… Continue reading

How Stupid is Google Really?

I know people who depend on Google for almost everything, for shopping, for business decisions, for direct answers, etc. I agree that Google is providing more accurate results than any other search engine available today. I am impressed with their growth as a company, as an information provider, building new tools to help the people… Continue reading

Five Ways to Create a Truly ‘FunTasktic’ Work Culture

What makes Google, CISCO, Dell, and Starbucks some of the best places to work for? Certainly, they pay their employees well, but it’s not the only reason why young people around the world dream to work with these companies. These organizations have flourished principally for their ability to treat their employees as humans and not… Continue reading

10 Essential Strategies for B2B Marketing Success in 2017

Creating the best possible strategies for B2B marketing success is very essential if you want to achieve the best results. In this article, you are going to learn 10 B2B marketing strategies that you need to be using this year. Persona Research A customer persona is a detailed information of your target customer. Identifying your target… Continue reading